Après la vie, l’amour

What we miss most when someone we love is gone is the closeness… Holding them, hugging them, kissing them. You feel it even when a loved one moves far away for a while. But when they pass away, that distance becomes final. For those nearing the end, the real fear is often not having left enough love or comfort behind.

This film for AG Future Life Protection gives that love a voice through the image of a precious embrace between two people who care deeply for one another, highlighting the importance of (after) life insurance.

The campaign created to raise awareness was also adapted into 20 and 15 second formats in NL and FR for social media.

A work with @touchagency_brussels for AG Insurance
Creative Direction : @nikokout
Creatives : @maxime_pasque @biolito @iliana.couvz & me
Production : @toast_prod
Director : @maxime_pasque
VO : @riusmaaa
Account Management : @steph_despirlet @kamyyx